Moving systems,not just needles.
A Utah strategy, capital, and policy practice that takes complex public problems from the whiteboard to the close, across housing, energy, education, and economic development.
The biggest challenges no single institution can solve alone.Do Good · Utah
We do the hard part.
Big civic ideas are easy to announce and hard to land. The work that matters (affordable housing that pencils, education that scales, energy and infrastructure that actually get built) lives in the gap between ambition and execution.
Do Good works in that gap. We bring the strategy, the capital stack, the policy, and the coalition to one table, then push the work past the point where most efforts stall: to a decision, a dollar committed, a bill passed, a project closed.
- 1
Diagnose
Map the system, the incentives, the stakeholders, and the real opportunity window.
- 2
Align
Bring public, private, and philanthropic partners into one shared operating frame.
- 3
Structure
Design the policy, the capital stack, the governance, and the message together.
- 4
Move
Convert strategy into decisions, funding, legislation, and execution on the ground.
A curated record, not an engagement list.
Fifteen engagements across housing, energy, education, and economic development. Different clients, different instruments, one throughline: systems built to keep running long after we stepped away.
Civic Backbone Entity Staffing
Cities Strong Foundation · Executive Director40+Title I schools in the cohort structure
A collective-impact model knitting seven Wasatch Front cities and myHometown hubs into one neighborhood-scale engine, anchored by a Leader in Me initiative in Title I schools.
Senior Advisor & Legislative Strategy
Utah Housing Preservation Fund · Co-Founder~$200MDeployed · 1,000+ multi-family units preserved
An evergreen fund that buys and preserves naturally occurring affordable multi-family housing before it converts to market rate, designed to recycle capital indefinitely.
Economic Insights & Strategic Advisory
rPlus EnergiesPortfolio-wideSolar, storage & renewable development
Ongoing economic analysis and strategic advisory across rPlus Energies' renewable portfolio: positioning, community and legislative narrative, and the economic case for Utah's broader energy transition, including the Green River Energy Center.
Communications & Data Support
Critical Infrastructure Materials Coalition · utahrocks.orgStatewideEconomic study + coalition site
A statewide DOGM economic-impact study and coalition platform making the case for the aggregate and construction-materials industry that quite literally builds Utah.
Economic & Market Research Aligned with Policy
Granite ConstructionInfrastructureConstruction · transportation · materials
Ongoing economic analysis tying construction, transportation infrastructure, and materials operations to jobs, growth, and Utah's long-horizon build-out.
Capital Stack & Policy Design
Switchpoint · UNHC · WRNHCPer-doorPreservation & workforce ownership
Preservation, modular workforce homeownership, and capital-readiness work with a set of nonprofit housing developers stretching scarce dollars further per door.
Legislative Intelligence
Family Law & DevelopmentSession-readyBill tracking & policy analysis
Real-time legislative tracking and analysis, monitoring family-law reform and development policy and turning the signal into strategy before bills move.
Historic Tax Credit Finance
Trolley SquareAdaptive reuseHistoric Tax Credit financing
Structuring Historic Tax Credit financing for the adaptive reuse and preservation of Trolley Square, activating a landmark Salt Lake property for its next century.
Pooled Fund Leadership & Management
Utah Impact Partnership · Executive Director29:1Leverage · 650 multi-family units
A ~$30M pooled philanthropic fund that turned catalytic grants into deeply leveraged affordable multi-family housing production, a template for doing more with concentrated capital.
Editorial Strategy & Data Journalism
Salt Lake Tribune · Innovation LabData-firstModeled on the NYT Upshot
A data-journalism initiative modeled on the NYT's Upshot, covering Utah's emerging industries and economic trends: strategy, staffing, and a run of published op-eds.
Innovative Finance & Philanthropic Guarantees
Utah Renewable CommunitiesGuaranteesPhilanthropic + public finance
Innovative financing and philanthropic guarantees to help unlock Salt Lake City's renewable-energy commitment, making the clean-power math work for residents.
Framework Design & Fundraising
Utah Rising · Salt Lake Chamber$1M+Raised · statewide economic vision
Framework, fundraising, and strategic lens for the Salt Lake Chamber's statewide free-enterprise vision: a business-led plan to make Utah the nation's top-performing economy ahead of the 2034 Winter Games.
Government Efficiency & Program Review
State of Nebraska · Kristin Cox & Epiphany AssociatesGovernor-alignedEconomic-development & agency reform
A governor-aligned review of state economic-development and agency operations: spending discipline, efficacy audits, and results-oriented government reform, delivered across state lines.
Economic Impact & Public Finance Analysis
Hale Centre Theatre600,000Visitors per year
An economic-impact analysis with public-finance and tax overlay, plus district-growth implications, for one of Utah's largest arts institutions.
Higher-Ed Governance Strategy
George S. and Dolores Doré Eccles FoundationHigher EdGovernance & legislative alignment
Policy strategy and philanthropic alignment with the Eccles Foundation on higher-education governance, advancing a durable vision through legislative and board-level engagement.
Range of work: domains, client types, instruments
Domains
- Affordable Housing
- Homelessness
- Transportation
- Energy
- Higher Education
- Arts & Placemaking
- Regulatory Reform
- Data Journalism
Client types
- Philanthropic Foundations
- State Legislature
- State Government
- Chamber of Commerce
- Arts Institution
- News Media
Instruments
- Pooled Fund Management
- Fundraising & Platforms
- Legislative Standards
- Agency Review & Reform
- Economic & Tax Analysis
- Innovative Finance
Partners and clients: Cities Strong Foundation, George S. and Dolores Doré Eccles Foundation, Granite Construction, Hale Centre Theatre, rPlus Energies, Salt Lake Chamber, Salt Lake Tribune, Switchpoint, TreeUtah, Trolley Square, Utah Housing Preservation Fund, Utah Impact Partnership, Utah Renewable Communities.
Four disciplines, one practice.
Economic Strategy & Policy Design
Grounded frameworks and economic analysis for cities, states, and coalitions navigating growth, affordability, and resilience, built with the legislative path in mind.
Capital Stack Design & Investment Readiness
Public-private tools that move projects from concept to close without diluting the mission: gap financing, fund structuring, and the match strategy to back it.
Campaigns & Communications
Clear civic storytelling, donor narrative, and stakeholder alignment: the message work that turns a sound strategy into public support and committed capital.
Coalition Management & Execution
The connective tissue that holds multi-party efforts together, keeping business, government, philanthropy, and community rowing in the same direction through delivery.
Small by design. Senior on every file.
Michael Parker
Has run strategy across a $1B+ homebuilder, co-founded a ~$200M housing fund, and carried bills at the Utah Capitol. A systems strategist who'd rather build the lever than push the rock. Gardener and history reader off the clock.
Amie Parker
A public-affairs operator forged at the Huntsman Cancer Institute, the Utah Broadband Plan, the Governor's Office of Economic Development, and a congressional office. Keeps the trains running and the standards high.
Kenzie Miller
A strategic-communications specialist with statewide campaigns and placements from the WSJ to the NYT. Turns complexity into language people will actually move on.
Do Good: strategy, capital, and policy, blended.
If you're tackling a complex public problem with business, government, or philanthropic partners, Do Good brings strategy, capital, and policy together as one practice.